From Root to Fruit – A Promise of Pure Goodness
At RawGrow Fruits, we believe the best things in life are simple and real. Our journey began in 2019 when our founder, Ehsan Pakroo, set out with a vision to bring you nature’s sweetest treasures in their purest form, with nothing added and nothing taken away.
Based in Portugal at the time, Ehsan was inspired by a passion for healthy living and a respect for the earth. From the first seeds planted in rich, fertile soil to the moment you open one of our pouches, every piece of fruit has been carefully nurtured, harvested at its peak, and gently air-dried to lock in its natural flavor. From long days sourcing the finest produce to perfecting the drying process in small batches, every step was guided by a commitment to honest food you could feel good about.
As RawGrow grew, so did Ehsan’s ambition to share this vision with more people. In 2025, he made the decision to bring RawGrow Fruits to the United Arab Emirates—a place known for its vibrant community and appetite for high-quality, natural products.
Today, RawGrow Fruits is proud to call the UAE home. Our products are available across the country, including Spinneys stores, so you can experience real fruit wherever life takes you. Whether you’re fueling your gym session, packing your child’s lunchbox, or simply craving something sweet and guilt- free, we’re here to make every bite honest, wholesome, and delicious.
Because from root to fruit, it’s always about keeping things real.